Growth & Marketing
Your First 100 SaaS Customers Are an Acquisition System
The first 100 customers usually come from a repeatable founder-led system, not a giant marketing budget.
Kirtesh·1 week ago·7 min read
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Explore original reporting, analysis, product stories, and practical insights about growth & marketing for founders, developers, and independent builders.
13 stories
Stories and field notes
Growth & Marketing
The first 100 customers usually come from a repeatable founder-led system, not a giant marketing budget.
Growth & Marketing
Most indie pricing pages list features. Buyers are deciding whether to trust you with money. Here is how to rewrite the page so it closes.
Growth & Marketing
As more software becomes easier to build, founders are spending more time solving the harder problem: helping the right people discover, understand and trust a product.