01
Product
This section examines product and the trade-offs behind the model, including recurring revenue, expansion, distribution efficiency, customer concentration, and infrastructure costs.
← Business models
Business Model
How Vercel Makes Money
How Vercel turns its developer platform into a cloud business through usage, teams, and enterprise plans.
02
Revenue streams
This section examines revenue streams and the trade-offs behind the model, including recurring revenue, expansion, distribution efficiency, customer concentration, and infrastructure costs.
03
Customers
This section examines customers and the trade-offs behind the model, including recurring revenue, expansion, distribution efficiency, customer concentration, and infrastructure costs.
04
Distribution
This section examines distribution and the trade-offs behind the model, including recurring revenue, expansion, distribution efficiency, customer concentration, and infrastructure costs.
05
Economics
This section examines economics and the trade-offs behind the model, including recurring revenue, expansion, distribution efficiency, customer concentration, and infrastructure costs.
06
Lessons
This section examines lessons and the trade-offs behind the model, including recurring revenue, expansion, distribution efficiency, customer concentration, and infrastructure costs.
Revenue figures are estimates unless explicitly supported by a primary source. Pricing and business models change over time.