Section
Explore original reporting, analysis, product stories, and practical insights about growth & marketing for founders, developers, and independent builders.
13 stories
Stories and field notes
Growth & Marketing
Most indie pricing pages list features. Buyers are deciding whether to trust you with money. Here is how to rewrite the page so it closes.
Growth & Marketing
Choose analytics based on the questions your startup needs to answer, from simple traffic reporting to product behavior and conversion funnels.
Growth & Marketing
As more software becomes easier to build, founders are spending more time solving the harder problem: helping the right people discover, understand and trust a product.
